3. Reinterpretation, reframing, redefinition:
This is a tactic of changing the meaning that the customer is giving to the specific situation or difficulty. This change of the meaning is possible by modifying the conceptual circumstances where the situation occurs. The new meaning of the problem has to fit to the problematic situation so the client will adopt it and undertake to act differently to solve the difficulty.
For example: parents complain that their child does not want to learn, and that they can not make him learn. If the therapist convince them that this behavior may be designed to maintain the relationship of the parents, then perhaps the previous behaviors, the parents and child, who depicted the difficulty will not repeat themselves.
Redesigning the situation redesigns the difficulty. In order to make the redefinition succeed, it must match the way the customer thinks, his position toward the difficulty and his “language”, otherwise there will be no reliability of the proposed interpretation. One of the remarkable characteristics of redefinition is the confusion in thought and behavior that it creates for the client. Trying to find other answers to the same situation, the previous perception becomes weak and makes space for the new proposed solution. Redefinition is another wrapping of the problematic situation that changes the customer’s perception of his reality and motivates him to change the solution that preserves the difficulty. Aberration correction, as it may be limited at first, can bring down farther a larger change.